A pleasant distraction (aka Heartbeat test trailer)

There are three major writing projects on the go this week: a marketing brand analysis, a case for support for a non-profit and a public relations strategy for a recently launched online radio station. And while I'm interested in each and every one of those projects, I find I can only write continuously for so many hours before my brain and my output devolves into mush.

I've found a pleasant distraction, however, that's allows me to take a quick creative jog around the block before returning to word crunches. It's my independent professional project Heartbeat, an arts-focused interview show that launches this November on Red River Radio. True, when November arrives and the dangling Sword of Deadlines quivers just over my head, Heartbeat may become less a pleasant distraction then a fountain of problems. But for now, I'm tooling around, there aren't consequences and the results please me.

Like this video trailer. You like? Does this mini-ad catch your fancy? Or not? Your honest feedback would be appreciated as well as invaluable.

Happy weekend!

Exploring the Music Spectrum

This fall I'm starting up my Winnipeg-arts-focused radio show Heartbeat. It's going to require me to interview local musicians (among others) which is something I don't feel entirely comfortable doing. I'm not a very 'musical' person (tunes carried but bucket required) and my hope for Heartbeat is to approach interviews from a place of knowledge. And not cheese off local musicians (I hear drummers are trouble... or is that just when you're dating them?).

I'm reading music reviews and interviews this summer as prep, but I'm also open to advice. Do you have any tips, suggestions, pet peeves or sacred cows when it comes to music interviews? Or useful graphic aids, like the one below?

A Ghost of Radio Future

My independent professional project for Creative Communications has been approved. Now I have the summer off to dream, connive and lay plans for my arts-driven radio show.

But I wanted to give you a little taste. Hopefully we can look forward to this together...

A Store Full of All Things Strange

In first term my advertising class wrote ads for local indy toy / child dream factory Toad Hall Toys. I was looking for a creative break from typing recently (as much as I love writing proposals) so I produced it. Or  tried to, anyways...

Is it me, or do I come across as enormously creepy?